Website Marketing

 
 

 
 
 Search Engine Optimisation

IEB Software’s DotNetNuke (DNN) CMS uses the latest industry standard coding practices - we take pride in delivering web site layouts that not only look good, but also have clean and efficient code powering them.

All sites built are Search Engine Friendly; we strictly adhere to SEO (Search Engine Optimisation) techniques as part of our standard operating procedures. This ensures that your site will get a natural, organic Search Engine placement, even if there is no additional SEO work undertaken.

The DNN CMS enables CMS administrators to edit individual page metadata such as Page Title, Description and Keywords. Your search engine rankings will improve with frequently changing content and likewise up-to date metadata.

 

What We do

1.  Assess Your Site

  • Ranking (site current search engine positions for relevant keywords)
  • Optimization state (how well the site’s content is optimized for the relevant keywords)
  • Link popularity and keyword theme (The frequency and performance of links used throughout the site)
  • Creation of an xml site map which will be submitted to Google.

2. Optimize your Site

  • Research keywords.
  • Optimize pages.
  • Optimize site structure. Improve internal linking structure and file system.
  • Submit the added / changed pages to the search engines and directories.
  • Work on building link popularity. Run a link exchange campaign if necessary.

3. Maintain

  • Make a detailed estimation of the site quality and resolve issues on an ongoing basis.

 

How SEO Benefits You

Cost-Effective Marketing

An SEO website is cost-effective as it generates a high visibility for you at little cost unlike websites which rely only on pay per click advertising where the costs are ongoing.

Traffic Generator

As search engine optimization drives more traffic to the site, you will receive more sales, however traffic itself is a valuable asset as your traffic increases so does your SEO results as you become more authoritive in the eyes of search engines such as Google and Yahoo.

Usability and Accessibility

An optimised site is very user-friendly

Discuss your SEO requirements with us now!

IEB Software’s DotNetNuke (DNN) CMS uses the latest industry standard coding practices - we take pride in delivering web site layouts that not only look good, but also have clean and efficient code powering them.

All sites built are Search Engine Friendly; we strictly adhere to SEO (Search Engine Optimisation) techniques as part of our standard operating procedures. This ensures that your site will get a natural, organic Search Engine placement, even if there is no additional SEO work undertaken.

The DNN CMS enables CMS administrators to edit individual page metadata such as Page Title, Description and Keywords. Your search engine rankings will improve with frequently changing content and likewise up-to date metadata.

 

What We do

1.  Assess Your Site

  • Ranking (site current search engine positions for relevant keywords)
  • Optimization state (how well the site’s content is optimized for the relevant keywords)
  • Link popularity and keyword theme (The frequency and performance of links used throughout the site)
  • Creation of an xml site map which will be submitted to Google.

2. Optimize your Site

  • Research keywords.
  • Optimize pages.
  • Optimize site structure. Improve internal linking structure and file system.
  • Submit the added / changed pages to the search engines and directories.
  • Work on building link popularity. Run a link exchange campaign if necessary.

3. Maintain

  • Make a detailed estimation of the site quality and resolve issues on an ongoing basis.

 

How SEO Benefits You

Cost-Effective Marketing

An SEO website is cost-effective as it generates a high visibility for you at little cost unlike websites which rely only on pay per click advertising where the costs are ongoing.

Traffic Generator

As search engine optimization drives more traffic to the site, you will receive more sales, however traffic itself is a valuable asset as your traffic increases so does your SEO results as you become more authoritive in the eyes of search engines such as Google and Yahoo.

Usability and Accessibility

An optimised site is very user-friendly

Discuss your SEO requirements with us now!